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A highly concentrated purple shampoo that cleanses, tones, and repairs while keeping hair hydrated from roots to ends. Sulfate-free formula creates a rich lather to neutralize brassiness and boost brightness after one use for all blonde, lightened, and grey hair. Scientifically Proven: 3x Brighter* *Compared to top purple shampoos

Olaplex No.4P Blonde Enhancer Toning Shampoo

SKU: 5001880219
Regular price $28.00
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A highly concentrated purple shampoo that cleanses, tones, and repairs while keeping hair hydrated from roots to ends. Sulfate-free formula creates a rich lather to neutralize brassiness and boost brightness after one use for all blonde, lightened, and grey hair. Scientifically Proven: 3x Brighter* *Compared to top purple shampoos